Mazzoni

A logo that has stood unchanged for well over a decade, the first materials from the early days of e-commerce, and today support and advice.

Scope: logo and visual identity · advertising and promotional material, product visualisations · support with social media · advice and process improvement inside the company

Under the columns of the Poznań School of Economics

That is where I know the owner of Mazzoni from. Neither of us had the faintest idea then where that road would lead.

Then came a time when selling online was barely walking and furniture on Allegro was the margin of a margin. That was exactly when we helped the Mazzoni brand make its name.

A logo that still stands

We designed them a mark. It is in use to this day, unchanged – and I am prouder of it than of more than one bigger project. A logo that needs no refresh after well over a decade was simply done well.

Then came the brand’s first advertising and promotional material and its product visualisations.

Harder than designing the logo was convincing anyone at the time that the internet was a window genuinely worth looking out of.

Today we do something else entirely

We support the social media, pass on ideas and solutions – usually ones that simplify the company’s daily work. Sometimes what is needed is just a good word, and that counts too.

Some partnerships are measured in projects. Others are measured in years. This one is the second kind.